Africa's Travel Indaba

13 May 2024: BONDay

14 – 16 May 2024: Trade Show

Gauteng ATI Stand – DEC1 K25
#VisitGAUTENG-Zwakala

About Travel Indaba 2024

Hosted in vibrant KwaZulu-Natal, Africa’s Travel Indaba is a premier event on the global tourism calendar, showcasing Africa’s leisure tourism offerings. The event begins with the Business Opportunity Networking Day (BONDay), providing a platform for knowledge sharing and connecting with global trends.

This event offers unparalleled opportunities for exhibitors to present their offerings to influential international and local buyers, enhancing connectivity and unlocking the potential of African tourism. Here at the Gauteng Tourism Authority, we are excited to connect with partners and showcase Gauteng’s dynamic offerings and business opportunities that promise to shape the future of tourism in Africa.

Gauteng ATI Stand – DEC1 K25
#VisitGAUTENG-Zwakala

Africa's Travel Indaba Programme

13 May 2024
14 May 2024

10h00 – 18h00

  • Signing of the MOU With Mpumalanaga: GTA Stand DEC K25 | 15:30 – 16:30
  • Camera, Lights Action – Gauteng Brand Film Launch: Showcasing Of Gauteng Brand Film “Visit Gauteng Zwakala” Luanch By The Gauteng Premier: GTA Stand DEC K25 |  16:30 – 17:00
  • Musical GP Tsako Pitori Barcadi Challenge: A Celebration of 30 Years of Democracy and Uplifting Pitori as a National Capital: GTA Stand DEC K25 | 17:00 – 1800
15 May 2024

10h00 – 18h00

  • Air Access Media and Trade Engagement: ICC Room TBC | 16:00 – 17:00
    By Invitation Only
  • Camera, Lights Action – Gauteng Brand Film Launch & Made In GP Film Showcase: ICC Room TBC | 17:00 – 18:00
16 May 2024

10h00 – 17h30

  • Gautrain and Redbus Sports Route Promotion: A Showcasing Of Sporting Route Leading To Hall Of Fame And Rebus Expansion To Capital City:  GTA Stand DEC K25 | 15:00 – 16:00

Explore Gauteng Itineraries

Experience the evolution of Gauteng through our curated itineraries that highlight the province’s growth over three decades of democracy. These journeys are not just trips; they are narratives of change, resilience, and cultural richness.

Products of Democracy

SMMEs

GTA reaffirms its commitment to supporting SMMEs through the Township Economic Development initiative, designed to fundamentally transform the economic landscape while ensuring sustainable integration and coordination of resources, particularly in the housing sector.

At the 2024 Africa’s Travel Indaba, we are set to champion 30 township based SMMEs, leveraging their potential as key drivers for accelerated economic growth. The supported SMMEs include:

SMMEs

Gauteng Showcase at ATI –
What are we Solving For?

One Destination

Destination GAUTENG & Partners Marketing

Towards Pre-Pandemic Targets

Crime & Grime

1

Through the creation and activation of an integrated GAUTENG Pavilion, we are providing a single-entry point and end-toend engagement mechanism with travel trade with a single look & feel and coherent storyline.

1

Through the creation and activation of an integrated GAUTENG Pavilion, we are providing a single-entry point and end-toend engagement mechanism with travel trade with a single look & feel and coherent storyline.

2

We are going to ATI as a single unit (TEAM GAUTENG) made up of destination marketing partners, signature products, regional offerings, provincial government support and trade show ready SMMEs.

2

We are going to ATI as a single unit (TEAM GAUTENG) made up of destination marketing partners, signature products, regional offerings, provincial government support and trade show ready SMMEs.

3

We are using the platform to highlight the strategic relations between tourism, trade, investment promotion, film, competitive sports, creative industries, world-class transportation system and residents and visitors' safety initiatives.

3

We are using the platform to highlight the strategic relations between tourism, trade, investment promotion, film, competitive sports, creative industries, world-class transportation system and residents and visitors' safety initiatives.

4

Through the GTA led exhibitor strategy and sales driven marketing approach, the ATI is earmarked to assist Gauteng in driving travel sales in key sources markets to help with tourism recovery efforts and drive to reach pre pandemic arrival figures.

4

Through the GTA led exhibitor strategy and sales driven marketing approach, the ATI is earmarked to assist Gauteng in driving travel sales in key sources markets to help with tourism recovery efforts and drive to reach pre pandemic arrival figures.

5

Highlight and celebrate South Africa’s and Gauteng successful 30 years of democracy and tourism growth. This will empower us to positioning Gauteng as a destination that embraces freedom, diversity, and democratic values.

5

Highlight and celebrate South Africa’s and Gauteng successful 30 years of democracy and tourism growth. This will empower us to positioning Gauteng as a destination that embraces freedom, diversity, and democratic values.

6

Shine a spotlight on visitors and residents' safety and cities beautification (Botho-Ke-Bontle) initiatives in mitigating brand killers and involving hosting communities in the implementation.

6

Shine a spotlight on visitors and residents' safety and cities beautification (Botho-Ke-Bontle) initiatives in mitigating brand killers and involving hosting communities in the implementation.

Gauteng ATI Stand – DEC1 K25
#VisitGAUTENG-Zwakala

Deals and Packages

All
Ekurhuleni
Johannesburg
Sedibeng
Tshwane
West Rand

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