With the return of tourism activities in Africa having seen a leap in the first quarter of the year, the continent’s tourism sector is gearing itself to once again conduct business at the upcoming Africa’s Travel Indaba.
Successful hosting of the 17th Meetings Africa event by South Africa has sent a strong signal to the world about the readiness of Africa – buying the confidence of many to set sight on the leisure show. Scheduled to take place from the 8th – 11th May 2023 in Durban, South Africa, the leading leisure show in the Africa region will be looking to take off from where the successful Meetings Africa and World Travel Market held in Johannesburg and Cape Town this year.
The show is meant to offer the tourism sector an opportune platform to showcase to the world what’s on offer at Africa’s Travel Indaba 2023 – a trade show that has established itself as the continent’s premier tourism trade platform.
South African Tourism is looking to rally the continent and welcome back international delegates from various parts of the world – to reconnect and share the real success stories of resilience, while demonstrating Africa’s world-class tourism products which will continue to give travellers an unforgettable experience.
In 2018, Gauteng Tourism in collaboration with tourism networking, blogger, and influencer organisations played host to Digital Symposium 2018 (#digisym2018).
Attended by tourism industry stakeholders, product owners, digital specialists, and influencers; the seminar provided a platform for these experts in digital content and marketing to share advice and insights. At the seminar, presentations discussed the current climate of the digital economy, with a key focus on destination marketing. The discussions also paid attention to the digital economy’s requirements and what it would take to meet its future demands. Industry experts also brought their knowledge, insights gained, and shared various tools and resources that have helped them successfully navigate this ever-changing industry.
2023 GTA led DigiSym at Africa’s Travel Indaba (10 May 2023)
This year, Gauteng Tourism aims to lead and host the third installment of the digital symposium at Africa’s Travel Indaba in Durban. The seminar will comprise of various activation points that speak to the advancement of the digital economy with a key focus on destination marketing.
The primary objectives of this year’s #Digisym2023 are to:
The Digisym will be specifically structured to focus on current trends, best practices, and case studies in Digital Marketing. It aims to guide those in attendance on how to create innovative Marketing strategies with action plans that can be used to gain competitive advantage for their destinations, products, facilities, and businesses.
The key themes proposed for this year include:
E.g., Automated stores, 3D technology and animation.
The seminar will have a list of dynamic speakers and showcase Gauteng through various interactive experiences such as digital branding, videos, and virtual reality experiences of the province.
ATI – Room 21, Durban ICC 10 May 2023 15:30 – 18:00
Arrival of guests, registration, and networking
Welcome Address & Opening the Session by Programme Director
Gauteng Destination Video Showcase
Topic: Innovations & Trends in the travel Industry that will define its landscape in 2023 and beyond.
Stewart Smith, Managing Director: Sojern
Topic: Sharing economy enabled digital service platforms
Gauteng Destination Video Showcase
Topic: Empowering and Capacitating the SMME for digital savviness
Tshepo Matlou, CEO & Business Coach: Sobona & Former Marketing for Jurni APP
Topic: How to use digital tools and communities to elevate your brands:
Aleta Moloi, Marketing & Communications: Gautrain
Gauteng Destination Video Showcase
Topic: Why is creative content essential to crafting powerful digital experiences
Janine Muthusamy, Marketing & Communications: Constitution Hill
Gauteng: It Starts Here! A Journey through the making of GTA digital assets
Q & A Session with Speakers
Closing, Cocktail and Networking Session
The GTA expresses its support for SMMEs which is underpinned by the Township Economic Development built to radically transform the economy while ensuring coordination and integration of resources for sustainability in housing. In the 2023 Africa’s Tourism Indaba, the GTA will be supporting 30 SMMEs from townships as a catalyst, positioning SMMEs ease as catalyst for accelerated growth. Following are the SMMEs:
The Soweto Travel Shop (Pvt) Ltd is a 100% black female owned company specialising in booking, facilitation and management of tourism and travel activities.
+27 16 421 3941
Cavilla Lodge was established in 2010 and is located in a secure environment just in Vereeniging.
+27 79 599 2547
The idea behind the name The Dream Basket, is based on theconcept that everybody is born with a basket of dreams.
+27 71 154 4112
Ekuthuleni guest house was establised in 2013,it is a 3 star graded and has 3 guest houses in Johannesburg.
+27 83 231 1798
Exclusive Charters provides a Luxury Experience for all your transportation, tours and
+27 11 933 2483
Flossie's Bed & Breakfast offers a complete Soweto experience to overseas tourists and South African guests alike. Hostess, Florence "Flossie" Mondi,
firstname.lastname@example.org +27 81 402 1279 Fundani Tours will take pleasure in escorting you around South Africa.
+27 72 360 3687
Hamba Sabatical Tours International was registered in 2014 by Sabata Sibiya and he is the managing director at the company.
+27 011 660 7698
Heaven at Fountain Street offers a clean & luxurious accommodation in a beautiful guesthouse located in Krugersdorp.
+27 82 348 5029
Book a customized tour. Our tours consist of Munsieville township tours, which includes a tour in our informal settlement that has a co-existence
+27 72 271 2170
Mzansi Tourism Experience
is a wholly black owned, 50% black youth owned integrated tourism company, operating services which range from travel management, Township Adventure Tourism, and Enterprise Development Company.
+27 79 291 2221
Rethabile B&B Guesthouse is a division of LRT Global Projects (PTY) LTD a South African based privately owned company
that was established in 2017.
+27 83 718 7552
This 4* star hotel is located at the Walter Sisulu Square of Dedication in Kliptown Soweto, where the historic Freedom Charter was drafted and is also homed.
+27 60 392 5859
Touriso Travels has positioned itself to be a leading traveling business that renders services to corporate and leisure travellers locally and internationally.
+27 83 471 9177
TravelBug is a Destination Management Company that specializes in the organization and logistics of destination events by finding the perfect venues and suppliers to suit potential traveler vision and travel/ transportation needs.
+27 76 873 5815
Our Traditional business Model is based on the transportation of people in corporate and other industrial markets in South Africa.
+27 83 222 7566
GeeSpot markets privately owned tourism lifestyle
experiences, ranging from guided Game Drives (Safari), Bush
Lodge accommodation as well as Hotel accommodation.
+27 84 069 7527
Igagasi Bar & Restaurant is a day-time restaurant and night-time pub situated in Heidelberg CBD.
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