New Grocery Store Beats Shoprite, Pick n Pay, and Checkers in Price

Grocery shopping in South Africa can be a heavy expense, especially with rising costs at major stores like Shoprite, Pick n Pay, and Checkers. But a new player has entered the scene, promising to provide lower prices without compromising on quality. A new grocery store, Skubu, is not only shaking things up but offering something innovative that could make a real difference for South African shoppers.

This new grocery store, called Skubu, opened its doors in Diepsloot, Johannesburg, in mid-2025. From the get-go, it’s been a hit, providing essential items at prices that are up to 50% lower than those of its more established competitors. This is big news for consumers who’ve been feeling the pinch of rising grocery prices.

How the New Grocery Store Outshines the Big Names

So, what’s so special about Skubu? The answer lies in its pricing and how it operates. Skubu’s business model offers consumers the chance to buy food and other goods in smaller quantities – and importantly, at lower prices. Instead of the usual full-size packets and bottles, customers bring their own containers.

The concept is designed to cut down on waste, help the environment, and provide affordable options for families on a budget. In an area like Diepsloot, where affordability is a constant concern, this approach is a game-changer.

Price Comparison: Skubu vs. Shoprite, Pick n Pay, and Checkers

A recent price comparison shows just how much cheaper Skubu is compared to other retailers. For example, a basket of essential items in May 2025 was priced as follows:

• Skubu: R384.38
• Shoprite: R414.91
• Checkers: R418.91
• Pick n Pay: R442.91

When you compare these prices, Skubu comes out significantly cheaper, offering a potential saving of R30 or more on essential goods. For families struggling to make ends meet, this can make a big difference.

Expert Insight: Why Skubu Matters

Industry experts have weighed in on what Skubu’s rise means for South African grocery shoppers. Skubu’s affordable pricing structure addresses one of the major concerns for South African consumers – affordability.

Skubu is offering a solution that fits into the budget of everyday South Africans, particularly those in communities where bulk buying isn’t always an option. By allowing customers to buy only what they need, they’re saving money and reducing waste at the same time.

In a market dominated by the likes of Shoprite, Pick n Pay, and Checkers, this new approach is providing a much-needed alternative.

ALSO READ: June 2025: Household Food Basket Costs Drop, But Still Out of Reach for Low-Income Consumers

Skubu’s Role in Shaping the Future of Grocery Shopping

Skubu’s innovative model isn’t just about lower prices; it’s also about creating a more sustainable and responsible shopping experience. By encouraging customers to bring their own containers, Skubu is helping to reduce plastic waste, an environmental issue that’s becoming increasingly important to consumers.

Beyond sustainability, Skubu also aims to help local economies. By offering job opportunities in underdeveloped areas and providing affordable groceries, it’s helping to boost economic activity in places that need it the most. The store’s model reflects a broader trend of businesses that are more community-driven, with a focus on making a positive impact.

The Future of Affordable Grocery Shopping in South Africa

With the success of Skubu in Diepsloot, there is potential for this model to spread to other parts of South Africa. The store’s impact could inspire more retailers to rethink their pricing strategies, potentially leading to lower prices across the board.

As the cost of living continues to rise, consumers are looking for ways to save on everyday essentials. Stores like Skubu, with their affordable prices and focus on sustainability, are providing a much-needed alternative. This could be the beginning of a new era in South African retail, where affordability and sustainability go hand in hand.

Skubu – A New Hope for Affordable Groceries

Skubu has introduced a refreshing change to South Africa’s grocery shopping scene. By offering lower prices, reducing waste, and giving shoppers more control over what they purchase, Skubu is quickly becoming a household name. For families who need affordable groceries without compromising on quality, Skubu is proving to be a viable and innovative option.

As Skubu grows and expands to other areas, it could reshape the way South Africans approach grocery shopping. With its lower prices and sustainable model, Skubu is making grocery shopping more accessible for everyone, no matter their budget.