The positioning of a new Joburg Tourism visitor information centre in the heart of Sandton ensures that it is easily accessible for business and leisure travellers arriving in Johannesburg’s corporate hub.
The centre’s strategic location on Nelson Mandela Square will see it put to good use by the 24-million visitors drawn to Sandton annually for its premier shopping offering, the Nelson Mandela statue, the Gautrain station and the premier office blocks in the area.
At the launch of the facility, which coincided with Tourism Month in September, Joburg councillor Leah Knott, the city's mayoral committee member responsible for economic development, said: “A Johannesburg that works is a South Africa that works.”
Knott went on to say that the city's economic development department was dedicated to establishing an enabling environment to achieve 5% economic growth and improve investor confidence in Johannesburg.
The visitor information centre launch also coincided with the unveiling of an upgraded, interactive Joburg Tourism website and corresponding mobile app, which is available for iOS devices here and in the Google Play Store.
The combination of digital platforms now offers tourism-related businesses an opportunity to be listed, meaning that they will benefit from exposure on the website and from tourism-related marketing initiatives.
The website features a wealth of useful general information about Johannesburg, while the app provides the practical listing and location data that the typical traveller is likely to search for.